Tuesday, September 27, 2016

How do you deal with local SEO KPIs that don’t pass the smell test?

We all know that data can sometimes be unreliable, but columnist Andrew Shotland makes the case for why we shouldn't just rely on free Google tools for data collection and analysis.

The post How do you deal with local SEO KPIs that don’t pass the smell test? appeared first on Search Engine Land.



from
http://searchengineland.com/deal-local-seo-kpis-dont-pass-smell-test-259064

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